When you run a business that revolves around selling interiors or properties, your first impression is vital. From the moment someone gets in touch with your company to your first arranged walkthrough together, you have so many chances to lose a customer. Naturally, then, you want to try and ensnare them and capture their interest as soon as you can. That is why many people today are turning to 3D rendering services. Those who sell or manage interior designs need to give people an immediate idea of what they can do. Well, what better way to do than with a 3D walkthrough video?
Today, these videos are an essential part of putting together a high end experience. You can hire a 3D rendering company to develop a virtual recreation of the exact space that you want to show off. Then, instead of having to book someone in for a consultation and to take them there in-person, they can be shown what the property has to offer from afar.
Why, though, is this such a wise investment?
Why should your company invest in architectural visualisation to try and capture new clientele?
The benefits of a 3D walkthrough video for your company
Beat the COVID challenge
One of the biggest and most common reasons to go down the route of having a 3D walkthrough video is the COVID factor. For many companies, dealing with people over the internet and via video calls is the go-to solution. That is a common issue for some people, and could become a crucial talking point for making your business better.
Whilst your competition try to make do, you can offer people the chance to come and see you directly and in person virtually. This means they can spend the walkthrough with you as if you were there in person, walking them through every bit of the building. It creates a sense of going back to normal, and it also means that you can schedule people for visits to your virtual interior as and when they are available. Even after hours!
You could of course allow access to your 3D rendering whenever you want on-site. This means that people can check it out and get a better feel for the property than any walkthrough video or image collection could provide, maximising the likelihood of encouraging them to take action.
Make a vital first impression
When trying to land a client, being able to make a good first impression is essential. With a 3D rendering walkthrough video, you can show off every single part of the property that you want. Instead of having to try and shoot everything within the video so that nothing is left out, 3D walkthroughs put the client in the driving seat. They can move around at their own leisure, and look for as long as they want at what matters to them.
These tools are vital for making sure that you are seen as a company that is not hiding anything. When you try and move things around in images and videos, customers and clients might wonder what isn’t being shown. With a 3D render, you show them everything that is happening without anything being hidden away or left to their own imagination.
It’s these little factors that can make all the difference when it comes to forming your plan and your ideas. For that reason, it would be wise to keep a close eye on using 3D walkthroughs when you are about to meet a potential new client and want that showstopping first impression.
Show the real building
One of the best parts of this kind of design, though, is that you can showcase the building as it looks exactly. No need for touch-ups or trying to hide anything. This allows you to be nice and simple, manage the situation, and ensure that the building is totally represented as it should be.
This removes the worry that your building might be seen as trying to hide something. You also get to show off every little feature that can or could be changed, meaning that the person who is viewing the property feels in total control of the situation.
For that reason, then, showing off the real building helps to build trust. You aren’t just showing a quick video or a rough approximation; you are showing what the interior either looks like today, or will look like in the future. These walkthrough solutions also allow the person who is doing the viewing to look around and really focus on the parts of the property that they have the most interest in.
For that reason, you can see why showing the real building can be a hugely beneficial way to boost your businesses reputation.
Show potential changes
In many 3D renders, you can also have many changes that you can make on demand. For example, changing the living room from a regal purple to a rich red, or a classic cream. You have so many ways that you can adapt the image in front of you so that the recipient can see what they would be getting if they made some changes.
It also allows for things like multiple plans and configurations to be shown. For example, you could show 3-4 renders of the living room so they can design this room to fit in the exact look and style that you are hoping for. These factors all come into play and can become a crucial part of making someone work with your company. When you show them that things can be changed and adapted using 3D rendering, you make it much more likely that they will choose your company for hire.
As you can see, having a 3D walkthrough can be just what you are looking for. If you are wondering what is rendering capable of for your business, now you can see how easy it is to convince people to use your services.
See our portfolio for all the videos our team has developed: here
Read more on why to use interior walkthrough videos instead of images.